Ideas become Lifestyle Brands

Imagine there is a hybrid between lifestyle and business consultancy. That’s what we are - and that’s how we see ourselves as PR consultants. The strategy of speaking to the media and developing brand communication in the area of journalism is different every time. The analysis, the process, the positioning of the brand - all of these aspects is equally relevant and need an evaluation before launching into the coveted realm of publicity. Experience and expertise are of vital importance as well as an unconventional performance. The “Surprise me” approach with the press is a strategy implant that works well. When you decide to talk to the public, first talk to us.






"My work is an amalgation of both fashion and art, and I exist within their fluid interface."

Nick Cave



Creation of the lifestyle concepts

We prepare the collective ideas and strategies into overall marketing concepts and dossiers - such as for the Kö-Bogen by Daniel Libeskind. PR roadmaps, editorial calendars - pragmatic marketing tools for successful implementation of brand communication. We always focus on the lifestyle context of the brand.

Tools Strategic Lifestyle PR

  • PR Conferences
  • PR Meetings
  • Press Days
  • Event PR
  • Online PR (ePR)
  • Product Placement
  • Eventmanagement
  • Influencer Relations
  • Influencer Marketing
  • KOL Relationship Management


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