The Paradise Now in Düsseldorf stands for a unique gastronomy concept with an extraordinary interior and Mediterranean flair inspired by hot spots such as Santorini, Tulum and Ibiza. With a consistently high visitor frequency, the location attracts Düsseldorfers as well as international guests and celebrities
With the new operators Garciano Manzambi and Amel Mirzaei, who took over The Paradise Now in Düsseldorf Harbour in August 2023, a breath of fresh air is now blowing: Garciano is responsible for transforming the restaurant into an all-in-one event experience. With the unique concept of restaurant, bar, club, events and fashion under (literally) one brand umbrella, The Paradise Now aims to offer a concept that is perfectly aligned with urban life and international trends in the future. The first step in this direction is the cooperation with the Italian luxury brand Acqua di Parma - the epitome of stylish staging and the “Arte di Vivere”.
"When we took over The Paradise Now, there was an idea with a lot of potential. The mission was clear: to reposition the brand, give it fresh impetus and develop it further on all levels. It was not just about continuing an existing concept, but transforming it and establishing it as a unique experience that goes far beyond traditional gastronomy. My 15 years of experience in the event industry helped me to see The Paradise Now as a holistic experience," says Garciano Manzambi.
New Format: Kitchen Takeover
New standards have also been set in the culinary field: Together with star chefs Nelson Müller and Anthony Sarpong, the team has created an extraordinary dining experience as part of Chefs in Town, which shows that gastronomy here is more than just food - it is a production for all the senses. These “Kitchen Takeover” events will be further expanded in the future.
Operator Amel Mirzaei: "The Paradise Now is a place to be for ease, style and hospitality. From international trendsetters and business meetings to those who simply want to experience an unforgettable evening, The Paradise Now offers the perfect atmosphere for everyone. I see myself as a host in an environment where guests can feel completely at ease."
The path to a lifestyle hospitality brand
International celebrities and talents are already wearing the looks: guests can buy exclusive merchandise in the online store that conveys the laid-back lifestyle of The Paradise Now. Developed in collaboration with local partners such as The Qool, it reflects the unique character of the brand. From May 8, their collection will also be available at a pop-up space at Breuninger Düsseldorf - a clear sign that The Paradise Now is positioning itself not only as a location, but also as a lifestyle hospitality brand.
The club at The Paradise Now has become an integral part of Düsseldorf's nightlife: thanks to top-class international bookings, it has become a hot spot for music lovers and attracts world-renowned artists. The club's own “Endless Summer” radio show also offers the perfect soundtrack with relaxed vibes for anyone who longs for The Paradise Now - anytime, anywhere.
Central location and excellent service
With its central location in the heart of Düsseldorf, The Paradise Now is an attractive meeting place for both local and international guests as well as numerous VIPs. Düsseldorf Airport and the exhibition grounds can be reached in less than 20 minutes and the main train station is just a few kilometers away. As a partner of the Düsseldorf Convention, the city's official platform, The Paradise Now also offers first-class service for events during trade fairs and ensures that every event runs smoothly.
The favorite location of the hottest brands
The Paradise Now is a place where unforgettable moments are created. With space for up to 600 guests, The Paradise Now is one of the largest inner-city event locations and its concept is unique in Düsseldorf.
Whether extraordinary B2B events, after-work events, stylish gala dinners, product presentations or private events - The Paradise Now sets new standards. With flexible room design and state-of-the-art technology, every event is tailored precisely to the wishes of the guests. Numerous international fashion and beauty brands have already staged their products perfectly at The Paradise Now. The four guest rooms - restaurant, bar, club and terrace - offer a wide range of possibilities on over 1000 m². Each room can be individually adapted and combined as required, so that guests can either use individual areas for an exclusive ambience or extend their event across the entire location.