“Strong Satisfaction“ – clear and unanimous does Verena Malta, CEO of Show&Order, rate the interim balance and looks back on a successful order-prowl with a phenomenal statement. The SHOW&ORDER documents an attendance record with a huge jump in the visitors numbers. The numerous visitors and the increase of internationality confirm the site Berlin. Innovation, inspiration and international trends are focused and lead to a lot of orders as well as well visited booths and hallways. A statement of Verena Malta: “The loving overall appearance of our fair has convinced everyone immediately. This season we have raised the straightedge and demonstrated that Berlin is a really strong Fashion hotspot. Additionally our unique mixture of fashion, music and art enabled us to create a perfect event. The old power station does its credit as a perfect location because we never felt such a great and powerful energy.“
Our satisfied exhibitors also transport that feeling at SHOW&ORDER No. 7:
„It is amazing! This is our first SHOW&ORDER and we are totally embraced of the good feedback of our brands“, added Aphrodite and Steve, THESTYLEMANIFEST AGENCY (ANINE BING is one of them).
„We are part of it from the early beginning on. The SHOW&ORDER is a really important platform for us, where real specialists of the branch exhibit and present themselves - niche brands - and the higher retailer takes his time to discover.We really appreciate it“, said Alessandro Carrara, Country Manager D.A.CH., ARMA LEDER DEUTSCHLAND GmbH.
Snjezana Pusic, SchulzACO Agentur GmbH (for example MANILA GRACE) is also overwhelmed by the concept of the fair: „There is only one thing to say about SHOW&ORDER: Falling in Love!“
Pop Up gallery with the photographer Carsten Sander at late night order
The visit of former professional soccer player Christoph Metzelder, artist Carsten Sander and secretary of culture of the sate Berlin Tim Renner, initiated the long Late-Night-Order on Tuesday evening. The international photographer Carsten Sander presented his breathtaking exhibition „Once upon a time“ in a Pop-Up gallery on 300 sm. Additionally Carsten Sander supported the Christoph Metzelder foundation, which had already been the official charity-partner of SHOW&ORDER.
„For me the old Kraftwerk isn‘t unknown because of my latest project,“Deutschland – Deine Gesichter“, part of the additional exhibition of “Berliner Liste“ that also took place there. The cool location provides plenty of room for inspiration and ideas about art and photography. Other well-known artists in the section of photography – like Rankin & Co. – showed that fashion and art belongs together,“ said Carsten Sander.
In a relaxed atmosphere the exhibitors and visitors enjoyed the second day of the fair with the popular Late Night Order. As a musical highlight the two DJs Rafael Da Cruz and Daniel Wilde inspired from Deep House to Indie music.
Photo: Show&Order with Verena Malta, Christoph Metzelder, Tim Renner/Copyrights: Carsten Sander/Wuestenhagen
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