"Fast and bold moves" - with the new collection Organised Crime, the streetwear brand Live Fast Die Young acknowledges its roots. Inspired by the original graffiti art, the new drop is dedicated to large-scale artwork, striking colour accents and artistic dynamics that find their way into the 113-piece collection from painted trains, blocks of houses and tagged city facades.
With the new drop, LFDY ties in with the urban brand philosophy and shows what's in their DNA. For Organised Crime, the brand restages aesthetic graffiti art and transforms authentic streetwear culture into contemporary fashion pieces - as bold, courageous and real as LFDY itself. "Live Fast" is the dynamic driver of every action and does not focus on the snapshot of a generation, but on a movement away from artificially created hypes: from the print shirt to a lived brand philosophy.
Graffiti is art. Art from the street.
Some collection pieces were created in collaboration with the graffiti artist RIDER. Organised Crime is a homage to the artist's crew of the same name, to the vibe of New York in the late nineties and thus transports the core values of the original graffiti movement. The big city is RIDER's canvas. His expressive style is now carried through the streets with the new LFDY Drop - the place where it all began, and street culture is not only worn but lived. The collection includes T-shirts and hoodies, corduroy and fleece jackets, sweatpants and track pants, as well as caps and other accessories.
The Organised Crime collection by Live Fast Die Young is now available online at livefastdieyoung.de or in the LFDY stores in Munich, Berlin, Düsseldorf and Cologne.
