Polestar - Since April 2021, the agency textschwester is consultant of the German Polestar headquarters and supports the Swedish electric car brand on the press side within Germany. Polestar is a premium electric performance car brand that aims to reduce its climate impact with each new model and produce a truly carbon neutral car by 2030.
Polestar - The Guiding Star
- Contact for German journalists in the lifestyle and business press
- Conception and implementation of strategic measures to increase brand awareness
- Personal contact and targeted approach of lifestyle editors
- Development and implementation of media cooperations
- Conception of PR events
- Event Support