In 2010, McClaren launched the MP4-12C – the first super sports car for the road with Formula 1 genes. We accompanied the world premiere in Düsseldorf with all press-related activities and we have since then been working together with the traditional British company. Our success tools are individually tailor-made press events that allow the participants to experience the high-speed luxury feeling of driving this automobile. We support McLaren in Germany, Switzerland and Austria.
Beispielprojekt
McLaren
McLaren uncovered
Our Services
- Contact partner for all German-speaking journalists
- German press kit, texts & advertorials
- Personal contacts to (inter-) national automobile journalists
- Development & realization of individual press road shows
- TV productions
- Photo shoots
- Trade-fair support
- Media cooperation
